Follow these three keys to help you during fraternity recruitment:
1. Be a good conversationalist. We have all been there before. It is fraternity rush, and you have just met a recruit for the first time. You ask him where he is from. You ask him what his major is. Awkward silence ensues after you exchange answers to those two dreadful questions. Brutal, awkward silence.You have to do better than that if you want your fraternity recruitment to be more successful. You know you are going to be in that situation, so be prepared with some conversation starters. Here are some that can likely spark a conversation:
Ask him about the school’s football team. If he is a sports nut, then you will be able to make a conversation about it.Ask him about what he did during the summer. Surely he took a vacation somewhere. This could lead to an interesting conversation.Ask him if he has any questions about the school. Does he want to know what the best places to eat are? How about the best places to meet girls? You are able to share valuable information with him. He will be eager to hear it.
Three – Mix with a sorority. Think about it. An event with a lot of girls (normally the prettiest girls on campus) is sure to attract a lot of guys. Also, it will be a ton of fun for all your brothers. This is a no brainer for a great recruitment event.
Let me share an example of a time where this very issue impacted my fraternity. We had a recruitment event where we took all the new members to a concert. The concert was awesome. The music was loud, and there were a ton of people there.
When I was an undergraduate, we had a big problem in this area one semester. We had our biggest rush event that fall and had a lot of new guys out to the house. We collected all their information and kept it in a binder.
After the rush event no one could find the binder. To make a long story short we lost the binder and lost the contact information of about 50 guys. What a waste.
3. Recruit outside of events.Fraternities get so focused on recruitment events. While they are important and part of fraternity culture, they aren’t the only way.
These seven events are easy to pull off, and are great ways to recruit new members. Keep in mind that there are a lot of things that are just as, if not more, important in fraternity recruitment than just having great events.
This was actually a tactic that I used for good success as an undergraduate. I found out that one recruit was a golf nut. I was a golf nut so I took him out to play golf. It wasn\’t a rush event, just a couple guys going to play golf. The beauty of it was we spent 4 hours together on the course getting to know each other. The guy would end up becoming my little brother in the fraternity and would become fraternity president one day.